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    Topic: Marketing

    The beginner's guide to boosting your agency's SEO—backlinks
    By Whitney Duprey on April 26, 2019

      In 2019, you'd be hard pressed to find someone who hasn't heard of Google, Bing or Yahoo, and just as hard pressed to find someone who has never...

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    How to revamp your agency’s marketing for 2018
    By Emily Kubis on November 27, 2017

      Three tips for better visibility As the year winds down and open enrollment concludes, this is a great time for agencies to take...

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    New HSA bill adds chronic care before deductible
    By Emily Kubis on August 24, 2016

    Legislation could change how high deductible plans cover chronic conditions New legislation has been introduced to Congress that could change how...

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    New report looks at 20 years of employee benefits
    By Sarah Weinstein on June 24, 2016

    What has changed in the last 20 years? A new report by the Society of Human Resources Management (SHRM) looked back at twenty years of employee...

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    7 questions to ask yourself if you haven't gone online
    By Sarah Weinstein on June 20, 2016

    Thinking about going online? To survive and thrive, it’s inevitable that all brokers will need to support an online benefits platform in the...

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    How brokers can use LinkedIn to grow their business
    By Sarah Weinstein on May 16, 2016

    The power of LinkedIn  Social media for business is highly underutilized by most benefits brokers. Maybe you’ve ramped up your marketing efforts...

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    Who should file the 1095-C?
    By Sarah Weinstein on December 21, 2015

      Who should claim responsibilty for the new reporting requirements? Both payroll vendors and benefits administration vendors have taken on the...

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    4 Tips for Marketing Your Agency
    By Sarah Weinstein on December 17, 2015

      Marketing for Benefits Brokers If you caught our recent webinar, “Why Zenefits is Comparing Itself to Your Agency - and what to do about it” you...

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