BerniePortal, the all-in-one Payroll / HR / Benefits platform for small to medium-sized employers, unveiled updated colors and a new tagline to its logo today - HR’s Best Friend.
We know what you might be thinking - I get it. You have a dog in your logo and a dog is man’s best friend, but you help HR and so you’re carrying that over to say you’re HR’s best friend. Got it.
That thinking is true, but this runs a lot deeper. Our commitment to being HR’s best friend matches our investment in providing them with best-in-class, natively-built software at a fair price. We’ve invested heavily, over many years, to provide HR with the best resources in the industry to help our HR clients use the time that our software helps them save most effectively. Those resources include:
Layered on top of our software and our free HR resources is our unwavering commitment to the best partner HR has - their benefits broker. Clearly, “HR’s best friend” is more than just a play on words.
Our new bold, royal blue represents trust. The orange represents optimism, enthusiasm, and warmth. These colors reflect how BerniePortal is viewed by our customers. We’re trustworthy. We bring optimism and enthusiasm to our clients by giving them the tools necessary to foster a better place to work. Warmth indicates comfortability and happiness, which is what we aspire to bring to all of our clients daily with our industry-leading service model to ensure there is always top-notch support backing up our software.
Whether it is payroll, HR, or benefits software - or one of our all-in-one competitors, we know you have choices when you choose who to work with. If you’re a client reading this - thank you for choosing us. If you’re not a client and just considering us - thank you for the opportunity to work with you!
You can stay informed, educated, and up to date with important HR topics using BerniePortal’s comprehensive resources: